Market Mastery | HeSIE

When: 4 December 2025 | 9:30 am to 12 pm 

Where: Online 

Who: PhDs and Postdocs across the Helmholtz Association, Scientists with an entrepreneurial interest, Sciencepreneurs and Founder Teams

Info: This dynamic workshop is designed to equip participants with the tools and techniques necessary to identify their ideal customer profiles and effectively target their markets. Through a combination of interactive sessions and practical exercises, attendees will learn how to define and segment their target market, create detailed ideal customer profiles, and leverage online marketing strategies to reach and engage their audience. The module will cover essential aspects of digital marketing, including SEO, social media, and content marketing, providing participants with a comprehensive understanding of how to build, measure and execute successful online campaigns and win customers.

Registration and more infos: https://events.hifis.net/event/2949/